# PRIVACY POLICY
**Last Updated:** October 20, 2026
At That's BS Photography, owned and operated by Blake Smith ("I," "me," or "my"), your privacy matters. This Privacy Policy explains how I may collect, use, and protect your personal information when you visit my website or inquire about and book my wedding and lifestyle photography services.
By using my website, you acknowledge this Privacy Policy.
## 1. Information I Collect
Depending on how you interact with my website and services, I may collect the following types of information:
**Personal Information:** When you submit an inquiry, complete a questionnaire, or book a session, I may collect your name, email address, phone number, mailing address, wedding date, session details, and other information you choose to share.
**Booking and Payment Information:** If you book photography services, I may collect information needed to manage your booking, communicate with you, and process payments. Payments may be handled through third-party payment processors.
**Website Usage Data:** Depending on the website platform and tools in use, certain technical information may be collected automatically, such as your IP address, browser type, device information, pages visited, and general website activity.
## 2. How I Use Your Information
I may use the information I collect to:
* Respond to inquiries and communicate with potential and existing clients.
* Schedule consultations, manage bookings, and provide photography services.
* Prepare contracts, questionnaires, invoices, and other booking-related documents.
* Process payments through applicable payment providers.
* Improve my website and the overall client experience.
* Send promotional communications if you have chosen to receive them.
* Meet legal, tax, accounting, or other applicable obligations.
I do not use your information for purposes unrelated to my business without an appropriate legal basis or permission where required.
## 3. How Your Information Is Protected
I take reasonable steps to protect the personal information entrusted to me and to reduce the risk of unauthorized access, disclosure, alteration, or loss.
However, no method of electronic transmission or storage is completely secure. I cannot guarantee absolute security, but I aim to handle your information responsibly and use appropriate safeguards.
## 4. Third-Party Services
To operate my photography business, I may use third-party platforms for website hosting, contact forms, client questionnaires, scheduling, contracts, payment processing, email communications, and other business functions.
These providers may process personal information as needed to provide their services. Their handling of your information is governed by their own privacy policies and applicable terms.
If you interact with my social media accounts or follow links to other websites, those platforms may collect information according to their own privacy practices.
## 5. Cookies and Website Tracking
My website platform or integrated third-party tools may use cookies and similar technologies to support website functionality, understand visitor activity, or improve the browsing experience.
Cookie usage depends on the website platform and tools enabled on the site. Where applicable, you may be able to manage cookies through your browser settings or the website's cookie preferences.
Disabling certain cookies may affect some website features.
## 6. How Long I Keep Your Information
I retain personal information for as long as reasonably necessary to respond to inquiries, manage bookings, provide photography services, maintain business records, and meet applicable legal or accounting requirements.
The length of time information is retained depends on the type of information and the reason it was collected. When information is no longer needed, I will take reasonable steps to delete it or otherwise dispose of it, subject to applicable obligations.
## 7. Your Privacy Choices and Rights
Depending on applicable law, you may have the right to request access to, correction of,